Writing


Mark Robinson is a writer. It’s what he does, pretty much everyday – be it business plans, evaluation reports, strategies, blogs, provocation pieces, reports, poems, literature reviews, book reviews, academic articles, or original cultural thinking. You can find some examples in the Thinking/Publications section. This includes the serious policy thinking for which Thinking Practice has become known. He likes to think he can write things people enjoy reading.

Sometimes this is still poetry, which is Mark’s home territory. His poem ‘The Infinite Town’ is carved on a big plinth on Stockton High Street – an animatronic train, the Stockton Flyer, emerges at 1pm every day.

Mark is keen to write more, and likes nothing better than a creative brief that also involves some ‘policy’ thinking.

The report ‘Faster But Slower, Slower But Faster’ was commissioned by Creative People and Places to boil down 75 reports into 20 pages. the final report has 21 – the same number of pages as CPP ‘places’ – and is (we’re fairly sure) the only report with a visual summary and the underlying structure of a sonnet.

Another great example of this is the book 21 Ways of Looking At The Sponsors Club, which he wrote for The Sponsors Club (for Arts & Businss) within the Tyne & Wear Community Foundation.

Adam Lopardo, Director of The Sponsors Club describes it thus:

‘I commissioned Mark to write what became ’21 Ways of looking at The Sponsors Club’ because I knew he’d get what we needed to mark our 21st birthday and point to the future. As a self-confessed ‘policy-wonk’ and a published poet, I knew he’d understand the intended audience of partners and stakeholders and that it needed to fit our ‘style’. When the work arrived I loved it, as did our staff, designer and printer. Above all the reaction from our audience has been tremendous. Everyone has said the same thing, the work celebrates The Sponsors Club in the style of The Sponsors Club. Brief fulfilled.’

The book combines lists, data, stories gathered from extensive interviews, poems, and playful typography.

Why not talk to Mark about what he could write for you?